Hire me
“NOT BECAUSE I WORK HARD, BUT BECAUSE I WORK SMART”
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Sridevi Dinavahi (ShriNagesh)
Toronto, Ontario, Canada
Email: Email ShriNagesh

OBJECTIVE

Seeking a position that fully utilizes my diverse experience in Web Site Design, Maintenance & Online communications and offers the opportunity for career advancement

SUMMARY OF EXPERIENCE

• 5 years of experience in web design & development from concept to execution with sound knowledge of XHTML, CSS, and java script. Working knowledge of PHP and flash.
• 3 years of experience in online communication and Social Media Optimization. Experienced in building effective online marketing strategies, blogging, content creation, SEO, SEM, community based marketing, web analytics; brand monitoring, analysis & management.

CORE COMPETENCIES

• W3Schools certified web expert with valid semantic XHTML, CSS & JavaScript coding skills
• Google Qualified Web Analytics expert
• Proficient with popular CMS’ like Drupal, Joomla, Wordpress
• Working knowledge of PHP & mySQL, Macromedia Flash
• Hands-on experience with FTP, Web hosting, Databases and web mail settings
• Well-versed with tools like Photoshop for designing web graphics & image modification
• Web / E-Commerce strategy and online marketing plan
• User-experience analysis, cross-browser compatibility issues, script installations
• Sound understanding of social media and associated tools
• Hands-on experience with list management and associated tools
• Preparing, testing, and deploying email marketing campaigns
• Brand reputation monitoring and analysis, Buzz tracking
• Experience with information architecture planning for web
• Keyword research and analysis for SEO
• Strong research and analytical skills
• Excellent communication, project management and presentation skills

TECHNICAL SKILLS

• Web Development: Dreamweaver, MS SharePoint Designer, Flash, XHTML, CSS, FTP
• Design: Photoshop, InDesign, Illustrator, Fireworks
• Programming: PHP, MySQL, Basic Knowledge of ASP.Net
• Web Analytics: Google Analytics, WebTrends 8.0, Omniture, ComScore
• Content/Data Management: WordPress, Joomla, Drupal, Mambo, Plone, OpenCMS, CushyCMS
• E--commerce platforms: Zencart, OScommerce, Virtuemart, Magento, Cubecart
• Community & Forum Management: phpBB, vBulletin, SMF, Ning, Pligg
• Experienced Social Media: Twitter, LinkedIn, Facebook, Identi.ca, StumbleUpon, Digg, Mixx, Myspace, Technorati, Del.icio.us, Plurk, Ning Communities, Wiki
• Email Marketing: Aweber, Getresponse, Icontact, Constantcontact, Mailchimp
• SEM: Google Adwords
• MS Office: Word, Excel, Powerpoint, Outlook, Working knowledge of Access
• Operating Systems: Windows XP, Windows Vista, Mac OS

PROFESSIONAL EXPERIENCE

ROUGH TRACKS LTD (www.roughtracksafrica.com) APR ‘06 – JUN ‘09
WEB STRATEGIST

• Designed, developed and maintained company website on XHTML, CSS, JS using Dreamweaver
• Analyzed and delivered key web analytics reports & presentations on an individual and company-wide basis using Google Analytics
• Conducted primary and secondary research and analysis, including focus groups and online surveys, to capture behaviors, brand effectiveness, user engagement and opinions of consumers

TOYOTA RAJINDER MOTORS LTD (www.toyotaafrica.com) JUN ‘04 – MAY ‘09
WEB STRATEGIST

• Designed, developed and maintained website on XHTML, CSS, Javascript, & Flash
• Developed business material using Adobe photoshop and illustrator for automotive industry leading trade shows and events

RSA LTD (www.rsaafrica.com) JAN ‘04 – MAY ‘09
WEB STRATEGIST

• Designed, developed and maintained company website on XHTML, CSS & Javascript
• Created and implemented e-mail marketing campaigns, using Getresponse, that increase community membership and usage

PERSONAL BLOG

Blog: www.shrinagesh.com

VOLUNTARY WORK & HONORS

• Web designer: International School Moshi (www.ismoshi.com)
• Web master: Sikh Temple Moshi
• Event Coordinator & Parent Representative: International School Moshi
• My articles have been re-published / featured on many sites including Technorati Founder, Dave Sifry’s personal blog

EDUCATION

• W3School Certified HTML, XHTML, CSS Expert (94.29%)
• Google Qualified Web Analyst
• Masters in Tourism Management
• IATA Diploma (Distinction)
• BS (First in College)